NotifyMe Sellers
When fans are hunting for tickets that aren't listed yet, this quietly taps the people who already hold them.
What it does#
NotifyMe Sellers spots where there's unmet demand in the resale market and lets the people who already hold those tickets know there's an opportunity to sell.
The problem it solves#
Picture a section with plenty of buyers circling and almost nothing listed. That demand is real — but it quietly evaporates if the people sitting on those tickets never hear about it. They'd happily sell; they just don't know anyone's looking. NotifyMe Sellers closes that gap by reaching out before the moment passes.
What sets it off#
The trigger isn't one person — it's an aggregated demand signal from the buyer side, which can come from any of:
- NotifyMe sign-ups. People who asked to be told when tickets become available.
- Abandoned carts. Purchases that were started but never finished.
- Virtual queues. Fans waiting in line for a chance to buy.
- Wishlists. Saved interest in the event or category.
Who hears about it#
Ticket holders — people who already bought in the primary market and could become sellers in the resale one. They're the supply that's already out there, just not listed yet.
The guardrails#
So the nudges stay useful and never feel like spam, a few conditions all have to line up first:
- Enough interested buyers. A minimum number waiting in that category (configurable, 5 by default).
- A genuine gap. Demand actually outstrips the supply on offer.
- A cooldown. That seller hasn't been nudged recently for the same category (configurable, 2 days by default).
- A cap. A ceiling on how many notifications go out per category, so no one gets flooded (3,000 by default).
How the nudge arrives#
There are two paths, and they aren't mutually exclusive:
- Through a webhook to the platform. menta signals that demand exists, and the platform decides how to reach its own user — its email, push, in-app — keeping the relationship with the end buyer where it belongs: with the integrator.
- By direct email from menta. Optionally, depending on the setup, menta emails the potential seller itself, with a clear call to list their ticket.